Reasons Why Opt For SMS Marketing

If you’re a small business owner, you’re probably no stranger to the vast array of digital resources at your disposal for connecting with current and prospective customers.
Unquestionably, the advent of smartphones and tablets has delivered what are now the most powerful tools in the marketing arsenal of many small businesses. Correspondingly, the value of SMS marketing has become equally as apparent.
1. Your message will be read in minutes
With a 90% (or better) average open rate, text messages are far more effective than email notifications when communicating with customers, particularly when time is of the essence. Most text messages are read in fewer than 5 minutes after they’ve been received. As a result, you can count on text messaging to effectively deliver short, time sensitive communications, appointment alerts, or expiring promotional offers.

2. SMS marketing builds brand loyalty
Studies show that nearly three-quarters of smartphone users are now interested in loyalty programs accessible from their handsets. Since 95% of all mobile phones now have SMS capabilities, it’s understandable why so many businesses now view SMS marketing as being perfectly suited for engaging customers with loyalty program offers, rewards updates, or other relevant account details.

3. SMS marketing is surprisingly easy
According to veteran industry-leading providers of email, mobile, and social communication tools, small businesses can quickly, easily, and economically implement mobile campaigns and “spin their database into gold.” With the right tools in place, anyone familiar with the basics of small business marketing is capable of orchestrating an effective SMS campaign.

4. SMS marketing is shockingly affordable
Compared to some of the relatively exorbitant expenditures that quickly erode marketing budgets often without a clear and inspiring ROI, a typical small business can plan and carry out an SMS marketing campaign for a fraction of the price tag that corresponds to other marketing efforts.

5. SMS marketing is targeted marketing at its best
The new age of device targeting has allowed marketers to reach mobile users via SMS with campaigns tailored specifically to a variety of interests and needs. With message relevance deemed critical to the effectiveness of a campaign, the availability and affordability of quality SMS marketing services have allowed businesses, entrepreneurs, and advertisers of all sizes to equally capitalize on this powerful resource.

Register for your bulk sms account at

How To Send Bulk SMS in Nigeria

Click here to register into Bulk SMS in Nigeria       Click here to log into Bulk SMS in Nigeria

How To Send Bulk SMS in Nigeria:

Sending bulk sms in Nigeria is very easy and affordable. Some clients say our prices are so cheap and reliable. You can also buy bulk sms any time via online payment.

To register for a bulk sms account, visit or click here to register.

  • An activation link will be sent to your valid email inbox
  • Open your email and click on that activation link
  • You will get a notification sms welcoming you to our bulk sms platform
  • Guess what. You are Done!

Account details for payment will be seen on the right panel when you log in

Enjoy our bulk sms service!

No Bulk SMS Spam Policy

No Bulk SMS Spam Policy

Upon request of the recipient of a direct marketing message, the message originator must, within a reasonable period of time, identify the source from which the recipient’s personal information was obtained, and provide proof that the organisation supplying the originator with the recipient’s contact information has the recipient’s explicit consent to do so.

Any direct marketing message is considered unsolicited (and hence spam) unless:

  1. The recipient has requested the message
  2. The message recipient has a prior commercial relationship with the message originator and has been given a reasonable opportunity to object to direct marketing communications:
    1. At the time when the information was collected and
    2. On the occasion of each communication with the recipient.
  3. The organisation supplying the originator with the recipient’s contact information has the recipient’s explicit consent to do so.

Direct marketing message via SMS

For individuals or organisations sending direct marketing message via SMS:

There are three steps to follow when sending out SMS messages for promotional campaigns:

You should only be sending out bulk SMS messages to customers who have consented to receive marketing messages from you. There are two types of consent:

Express consent – the message recipient has specifically requested messages from you/your company or organisation.
Inferred consent – there may not be a clear indication of consent, but due to an existing relationship with the customer, it is expected that you/your company will contact said customer.

Your messages need to clearly indicate the person, company or organisation that is sending the message.

You should always offer the recipient the option to stop receiving your communications, allowing them to indicate that they no longer wish to receive SMS messages from you/your company or organisation.

Great ideas for Using SMS with Bulk SMS in Nigeria

Bulk SMS in Nigeria is a great way to communicate and there is no end to its uses.

From businesses to individuals and groups, keeping touch is easy with, by InfoTek Perspective Services.

Bulk SMS Banking
SMS services enable banks to provide better customer service. These include sending transaction notifications, balances summaries or statement notifications or information services such as rates and special offers.
Bulk SMS Bidding
SMS services extend the functionality of auctions services to the mobile and wireless devices such as mobile bidding and many other special interest alerts.
Bulk SMS Company
SMS services to help a company stay in touch with their staff and customers by sending meeting confirmations, important notices, incentive messages and product announcements.
SMS services which allows enhanced interaction with the customer like promotion campaign, complaint management system, logistics support and supply chain management.
Bulk SMS Credit Card
SMS services to notify when purchases are made, of current balances and special offers.
Bulk SMS Financial
SMS services to send portfolio information, stock quotes, price alerts and news headlines.
Bulk SMS Groups
SMS services to help groups communicate with each other about activities, meeting and special interest information.
Bulk SMS Info
SMS services that send news, sports scores, weather, horoscopes, classifieds and exchange rates.
Bulk SMS Locate
SMS services offering driving directions, yellow pages, street address directory, e-taxi, traffic delays and flight arrival/departure updates.
Bulk SMS Marketing
SMS services to support marketing campaigns and promotional activities via coupons, special offers and incentives.
Bulk SMS Personal Info
SMS services offering reminders for birthdays, anniversaries, festivals, gifts, public holidays, bill payments, meetings, tasks and events.
Bulk SMS Reserve
SMS services for the notification of availability of movie tickets, restaurant reservations and hotels availability.
Bulk SMS School
SMS services to send absentee alerts, special announcements, exam notifications, result notifications, event notifications and parent notifications.
Bulk SMS Shopper
SMS services to announce product availability, holiday specials and mobile coupons.

Personalized Bulk SMS in Nigeria

Personalizing the SMS is the key to increasing the value over time. If for example you are a car rental agency and want to promote the rental of luxury cars, sending an incentive SMS to someone who only rents economy cars probably won’t be relevant to that customer. On the other hand sending the SMS to those customers who rent luxury cars or the level below probably will elicit a response as the SMS is relevant to that customer.

Another example is that of a restaurant who wants to generate business on less busy nights. Determining what other night a customer might be likely to dine out would be important. Send the customer a discount voucher to be used within one week on a non-weekend night as a first step. Then track which night they came and perhaps what they ordered. Then send them a follow-up SMS with an incentive to dine on the same night the next week and enjoy a similar meal.

There are many ways to personalize SMS’s and make the most out of your marketing investment. Creating personalized SMS’s that are relevant to the receiver does take more planning but with a greater impact rate this will be worthwhile.

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